SELF - GUIDED • START IT YOURSELF
Your podcast starts here
The professional planning framework developed by a broadcast producer - packaged for founders who are ready to build it themselves, properly
WHAT'S INSIDE THE PLANNER KIT
01
Your Show Concept
Define your show in one clear sentence
02
Your Audience
Build an accurate picture of who your target listener is
03
Your Format
Episode length, structure and frequency
04
Episode Framework
Reusable template for every episode
05
Launch Plan
Step by Step Checklist to go live
06
Growth Foundations
Step by Step Checklist to go live
BUILT BY BROADCASTER • PROFESSIONAL FRAMEWORK •
Sound familiar?
You know you should have a podcast.
You just don't know where to start.
You're not stuck because you lack ideas
You're stuck because you don't have a framework
That's exactly what
The Podcast Planner Kit
can help with

Imagine this instead...
You know exactly what your show is
You know what to say before you press record
You broadcast with confidence
What's Inside
Our comprehensive guide is packed with over 50 pages of practical advice and templates to help you create and manage a successful podcast.
The fillable templates help you define:
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Coming June 2026
The Podcast Planner Kit walks you through every stage of building your show — from the first idea to your launch day and beyond.
01- SHOW CONCEPT
Define what your podcast is actually about.
03- YOUR FORMAT
Decide length, structure and frequency
02- YOUR AUDIENCE
Build a precise picture of your target listener.
04- EPISODE FRAMEWORK
A reusable template for every episode
05- LAUNCH PLAN
Step-by-step checklist to go live
IS THIS FOR YOU?
You've been thinking about starting a podcast for longer than you'd like to admit.
You're a founder, entrepreneur or professional with genuine expertise worth sharing.
You want a podcast that works for your business
You want the professional framework without the professional price tag
You're ready to do the planning work
You want to do it properly from the start
WHY TRUST THIS KIT?
Built by a professional who has produced podcasts at the highest level
The podcast planner kit was developed by Candace Wilson - a broadcast producer with over a decade at BBC Radio 4, LBC and Virgin Radio UK, working with talent including Eve, Oti Mabuse, Gary Younge and Edith Bowman.
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Every framework in this kit is the same principles, process and approach used on professional productions - packaged so you can so you can work through it independently, at your own pace.
BBC Radio 4
LBC
Virgin Radio
Comedy Central
BEFORE YOU PURCHASE
Do I need any technical knowledge to use this?
None at all. The Planner Kit is entirely focused on strategy and planning — not equipment or editing software. It's designed for someone who knows they want a podcast and needs a clear professional process for building it
What format does it come in?
A downloadable PDF. Fill it in digitally or print it out — whichever works best for you. Instant download on purchase, straight to your inbox.
I already have a podcast. Is this still useful?
Yes — and possibly more so. If your show has drifted or you never went through a proper planning process when you launched, working through the kit gives you clarity on what to change and why.
What if I want more support after completing the kit?
The kit is the starting point. When you're ready to go further — a one-to-one strategy session, a guided production service or full done-for-you production — everything is available at Your Podcast Producer.
